I drive revenue and pipeline growth with data-driven organic and paid marketing. My work spans strategy and content, lead generation, analytics, and AI-powered workflows.
I have built and led marketing programs that pair strong fundamentals with sharp experimentation. The result is measurable growth, high-performing teams, and campaigns that move real business numbers.
I turn curious clicks into qualified prospects, and prospects into loyal customers, with conversion-focused funnels and intent-driven nurture journeys.
I map the competitive landscape, build sharp buyer personas, and translate market trends and first-party data into lifecycle strategies that scale.
I produce search-optimized articles and high-converting sales copy for websites and landing pages, written to rank, resonate, and convert.
I engineer automated workflows and sales funnels, with automated reporting that turns campaign performance into clear, actionable insight.
I design landing pages and lead content for websites and social communities, including Facebook, Instagram, X, and LinkedIn.
I lead marketing teams with a clear vision, building a culture of collaboration, innovation, and accountability that consistently delivers.
Competitor analysis, buyer personas, and listening to real market and customer signals.
Lifecycle marketing plans built on your data and clear, measurable business goals.
Content, campaigns, funnels, and automated workflows shipped with precision.
Automated reporting that turns performance into insight, and into the next iteration.
A modern toolkit for research, content, automation, and measurement, used daily to ship sharp, accountable marketing.
HubSpot
Google Analytics
Search Console
Looker Studio
SEMrush
RankMath
Yoast SEO
Jasper AI
ChatGPT
Claude
Grammarly
Meta Ads
Keyword Planner
AsanaI lead campaigns that consistently hit their targets, grounded in analytics and a clear read of market demand and customer need.
A full-stack skill set covering the competencies modern marketing demands, each one sharpened on real campaigns and real results.
AI is built into how I work. It accelerates research, content production, and reporting, and powers automated workflows that run reliably without manual lift. The strategy stays human; the execution gets faster and sharper.
Detailed case studies, each one tracing the strategy, the challenges, and the measurable outcomes achieved.
Nova Scotia Community College. Integrated marketing and communications driving enrolment growth for hard-to-fill programs.
A B2B marketing automation firm. Demand generation and account-based marketing built to drive qualified pipeline.
A home decor e-commerce brand. Organic strategy and search-optimized content built to grow traffic and sales.
An Afrocentric fashion brand. Omnichannel retail marketing and conversion optimization built for growth.
An international education and IELTS program. Content marketing built to grow traffic, enrolment, and leads.
Open to senior marketing roles and selective consulting engagements. Tell me what you are trying to grow.
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